terry johnson studio.com

Woman faced away back view of white tee everything you fear slogan

Eat the Rich – The Fire That Lit This Match

There was a moment a week or so ago—somewhere between another headline about Wall Street bonuses and a bill so bloated with perks for the powerful that Trump actually called it “The Big Beautiful Bill”—when something snapped.

I saw it for what it was: a velvet-gloved gut punch to everyone I love. A gilded parade of loopholes, handouts, and corporate kisses disguised as a lifeline. It made me furious. But it also made me remember.

Because I grew up in the shadow of real protest. I remember the chants, the posters, the raw effectiveness of refusing to be silent. The Vietnam War didn’t just dissolve—people ended it by taking to the streets. By turning their bodies and voices into barricades and battle cries. And I started to wonder: where has all that righteous rage gone?

That wondering turned into sketching. Into slogans. Into a very pissed-off snake eating its own tail.

So yes, this “Eat the Rich” collection is a tantrum. But it’s also a time capsule and a torch. It’s a wearable protest. It’s how I say: we see you, and we’re not buying your BS.

Why This Collection Matters

These aren’t abstract policies—they’re daily realities for millions of us.

Because the Big Beautiful Bill doesn’t just favor the rich, it fattened them. With:

     

      • Tax loopholes that only kick in above six figures

      • Expanded write-offs for business jets, while public school lunch programs go underfunded

      • Real estate depreciation laws that reward hoarding over housing

      • A capital gains structure so tilted it might as well be a slip-and-slide for the 1%

    Meanwhile, working families get crumbs and a condescending smile. Retirees juggle meds and rent. Young people in my own family drown in debt, have no hope of home ownership because they can’t even afford rent…

    And the worst part? They wrap it in words like “growth” and “prosperity” like it isn’t literally sucking the marrow from the middle class.

    The Ouroboros and the Monopoly Man

    Why a snake eating itself? Because that’s what this whole system is doing. It consumes its own foundation—the working and middle class—and acts surprised when things collapse. If I hear one more conservative refer to Social Security as an “entitlement”…

    Eat the Rich Black Hoodie – Stormy Forecast

     

    The Cartoon Rich guy? He’s not cute anymore. He’s running because he knows we’re coming. Or maybe because he just cashed another bailout check. I don’t know about you, but I don’t want to go back to the “Golden Age” this little character came from. Child labor and robber barons should have stayed in the ugly past. But we forgot.

    Wear It Loud

    This collection is personal. It’s protest. It’s a laugh and a snarl and a reminder that design can be dangerous.

    So if you see something here that speaks your fury, wear it. Gift it. Shout with your shirt. Let that ouroboros keep spinning—we’ve got fangs too.

    Feel it? Wear it. This isn’t just merch — it’s protest. If the Big Beautiful Bill ticked you off too, then say it loud, say it proud, and say it with a shirt.


    Stay loud. Stay fed up. And please: don’t feed billionaires.

    Eat The Rich: Art, Anger and the Power of a T Shirt

    Eat the Rich Black Hoodie – Stormy Forecast

     

    The Cartoon Rich guy? He’s not cute anymore. He’s running because he knows we’re coming. Or maybe because he just cashed another bailout check. I don’t know about you, but I don’t want to go back to the “Golden Age” this little character came from. Child labor and robber barons should have stayed in the ugly past. But we forgot.

    Wear It Loud

    This collection is personal. It’s protest. It’s a laugh and a snarl and a reminder that design can be dangerous.

    So if you see something here that speaks your fury, wear it. Gift it. Shout with your shirt. Let that ouroboros keep spinning—we’ve got fangs too.

    Feel it? Wear it. This isn’t just merch — it’s protest. If the Big Beautiful Bill ticked you off too, then say it loud, say it proud, and say it with a shirt.


    Stay loud. Stay fed up. And please: don’t feed billionaires.

    Eat The Rich: Art, Anger and the Power of a T Shirt

    Running form consequences since 1923

    Shop this hoodie here